Creative Direction for Jefferson Bethke Videos

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discussing the day with director Travis Hawkins

I’ve done a few videos with internet celebrity Jefferson Bethke over the last year. Jeff is a super guy and I’ve been honored at any invitation to partner with him.

After the release of his book, LifeWay wanted to create a series of videos to go along with a devotional they are putting at the end of the year. Jeff wanted more than just talking head videos… so he asked me if I could come up with artistic representations of the themes he would be speaking on. I pitched them some ideas… some of which I knew would be risky to pull off… but they were stoked on the ideas.

So we spent a week together putting these ideas together. And I can’t tell you how awesome it felt to see them all happen the way I had imagined them in my head. Eric Chapman (part of the crew) sent me some pics from that time and I share them with you.

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content details with jeremy and jeff

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grace is like chocolate cake

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success!

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belle lappara stealing the hearts of the crew

 

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god’s love illuminates our love to love others

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setting up houses shoot with travis

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we are a diverse community

And then… 5 months late… it arrived!

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PS…. I also got to work with director Travis Hawkins on this project… who is a complete delight.  I had no idea that he was such an internet sensation as well….. you must watch this video!